Jennifer Lopez pulled out all of the stops for her newest marketing campaign pictures celebrating drop two of her JLo Jennifer Lopez shoe assortment for Revolve. The 53-year-old multihyphenate will now be creating drops completely for the retailer, with a capsule launch that lures in her fan base with a penchant for going out. In newly launched pictures lensed by Dennis Leupold, she sports activities a purple feathered tube gown to completely complement the Jenny sandal, a silhouette with a 6-inch heel and 1.5-inch platform that is available in tender lilac or gold with a metallic end.
Lopez was styled by her common glam crew for the shoot, together with Rob Zangardi and Mariel Haenn, who accessorized this specific second with diamond drop earrings and her green-stone engagement ring and wedding-band stack. Chris Appleton set her brown hair into lengthy, cascading curls, Mary Phillips swept on lavender eyeshadow and an exaggerated cat-eye to play up the ’60s aesthetic, and Tom Bachik painted a shiny, nude nail, in order to not distract from the remainder of the ensemble.
“The gown actually makes the shoe pop, which is what it’s actually all about.”
At a cocktail gathering in Beverly Hills on March 18, Lopez and Revolve invited the likes of Chloe and Halle Bailey, Tiffany Haddish, and Christina Milian to have a good time the sneakers, the place Lopez additionally wore the Jenny — this time with an iridescent Julien Macdonald robe replete with a thigh-high leg slit. Whereas she arrived in a shaggy David Koma coat holding a mirrored clutch, Lopez ultimately stripped again to pose for photographs, fanning open her pleated skirt to attract consideration to her glittering sequined one-shoulder bodysuit — the inspiration of the design. She accessorized with a pair of customized 8 Different Causes architectural earrings that grazed her shoulders, making for a whole ’70s-inspired second.
The remainder of the marketing campaign that coincides with the partnership aptly stars Lopez, presenting the footwear that’s at present accessible to buy with costs starting from $145-$275. Zangardi talked to POPSUGAR about coordinating outfits across the sneakers, explaining, “Jennifer loves sneakers! When taking pictures for her footwear campaigns, we construct the appears to be like from the sneakers up, and that features the set design and her poses. Jennifer is a professional, and we have labored collectively for such a very long time, that truthfully it involves her so naturally. She will carry something to life.” His intention is all the time to make her really feel assured whereas guaranteeing she will be able to transfer simply.
In what is maybe her most placing outfit from drop one (most items had been sourced from Revolve to enhance Lopez’s favourite sneakers from the vary), she layers a customized Michael Costello netted robe with a thigh-high slit over a Commando thong bodysuit, strategically fashioning her leg across the material to spotlight an ostrich-feather-trimmed stiletto. “To me, this shot screams J Lo and the evolution of her and her model,” Zangardi says, deeming it his private favourite ensemble.
In one more design to jot down house about, the “This Is Me . . . Now” singer reveals off her toned abdomen in a multi-cutout Bronx and Banco sequined gown that has a liquid impact. The bodice is made up of simply two skinny strips of material, positioned right into a cross form and baring a complete lot of pores and skin. Lopez works the look with sandals that boast a crystal-embellished, sculptural platform, standing tall at six inches. “The gown actually makes the shoe pop, which is what it’s actually all about,” Zangardi expresses.
Whereas Lopez would not mannequin the whole lineup from drops one and two, she actually did her favourite pairs justice. Forward, compensate for the glamour, then store the vary at revolve.com.
