Writers’ strike: Why Hollywood writers are striking, and what AI has to do with it


People picket outside of FOX Studios on the first day of the Hollywood writers strike on May 2, 2023 in Los Angeles

Utilizing present scripts to coach AIs and deploying the expertise to draft new scripts are main issues within the ongoing Hollywood writers’ strike

David McNew/Getty Photographs

May AI quickly write your favorite Hollywood movie or streaming present? That concern is likely one of the points driving a US movie and tv writers’ strike that has halted many productions nationwide.

The Writers Guild of America (WGA), a labour union representing writers who primarily work in movie and tv, started the work strike this month after reaching an deadlock in negotiations with the Alliance of Movement Image and Tv Producers that represents the US leisure business. A part of the disagreement revolves round a WGA proposal to ban the business from utilizing AIs resembling ChatGPT to generate story concepts or scripts for movies and exhibits – the union desires to make sure that such applied sciences don’t undermine writers’ compensation and writing credit.

“The concern is that AI could possibly be used to provide first drafts of exhibits, after which a small variety of writers would work off of these scripts,” says Virginia Doellgast at Cornell College in New York.

The WGA has additionally proposed that any scripts lined by the union’s collective bargaining settlement can’t be used to coach AIs. There has already been broader resistance towards tech firms scraping on-line content material without cost to coach giant language fashions and different generative AIs on textual content and pictures initially created by people.

Hollywood studios on the opposite facet of the negotiating desk embrace firms resembling Walt Disney Studios and Warner Bros. Studios, together with streaming companies resembling Netflix, Apple TV+ and Amazon Prime Video. The business rejected the preliminary WGA proposal and countered with a proposal to carry annual conferences to debate new technological adjustments.

“It is a fairly weak dedication – the writers would have little energy in these discussions to affect how the applied sciences are used,” says Doellgast. “The studios don’t need to negotiate arduous limits on how they are going to use AI.”

The Alliance of Movement Image and Tv Producers issued an announcement on 4 Might saying that “AI raises arduous, vital inventive and authorized questions for everybody”. It additionally famous that the earlier and now-expired settlement with the WGA already outlined a author as a “individual” and would exclude AI from receiving a writing credit score.

The writers’ strike comes at a time when the separate union representing actors and different efficiency artists can also be seeking to regulate attainable makes use of of AI, together with utilizing AI to simulate actor performances or digitally edit filmed facial expressions and sync new audio to folks’s lips.

“The WGA’s calls for are a bellwether that employees don’t intend to face for firms utilizing AI to justify devaluation of their craft and experience,” says Sarah Myers West on the AI Now Institute in New York. “The WGA is stating an vital query – who’s benefiting from the event and use of those techniques, and who’s harmed by them?”

Staff in different industries – resembling accounting and IT help, customer support and software program programming – are already seeing firms use AI to automate elements of their jobs and generally even to exchange human employees. By comparability, writers “have a powerful union backing them up and solidarity from different inventive employees of their business”, together with larger particular person bargaining energy and in-demand abilities, says Doellgast.

Past the AI difficulty, the writers’ strike can also be targeted on how the shift in viewing habits from TV broadcast networks to streaming companies has impacted writers’ earnings and job safety, says Doellgast. For instance, writing jobs at the moment are usually primarily based on shorter seasons with fewer episodes for exhibits produced by platforms resembling Netflix or Amazon Prime Video.

Corporations have typically gained out in historic labour conflicts over technological automation of human work. However there have been circumstances the place employees stood their floor: for instance, within the Nineteen Sixties unions representing US dock employees negotiated for employment safety towards tech-driven downsizing and for a pension fund for early employee retirement.

It could be tough to cease the eventual use of AI in inventive fields like TV and filmmaking. However within the case of the writers’ strike, an amicable settlement granting the WGA extra management over how AI is utilized in scriptwriting may be certain that writers reap some advantages, even when a part of their work will get automated, says Simon Johnson on the Massachusetts Institute of Know-how.

“The short-term secret is who will management AI – labour or capital,” says Johnson. “If capital controls it, labour will lose large time and quick.”

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